What is vintage and heritage fashion? How is it influencing Indian ethnic wholesale?

Vintage and heritage fashion refers to garments, silhouettes, and aesthetics inspired by or directly from earlier eras — presented in a contemporary context. In Indian fashion, this manifests as:

Key heritage fashion expressions in current Indian wholesale:

• Revival of Mughal silhouettes: Angrakha, Anarkali, and elaborate collar and cuff detailing from Mughal court dress
• Regional textile revival: Ikat, Kantha, Ajrakh, and Phulkari are enjoying their highest mainstream demand in decades
• Grandmother's saree aesthetic: Tant cotton, simple Chanderi, and Kota Doria being worn by young women as everyday casual — not just festive
• Pre-independence era styling: The "Partition era" and 1950s Indian look — simple cotton sarees, minimalist jewellery — has been popularised by period OTT content
• Antique and oxidised finish: Jewellery and accessories with aged metal finish — the "heirloom" look