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What is heat transfer printing on fabric? How is it different from direct digital printing?

Both are methods of applying digitally designed patterns to fabric — but the process and suitable fabrics differ:

FeatureHeat Transfer PrintingDirect Digital Printing (DTG/DTF)
ProcessDesign printed on transfer paper first, then transferred to fabric with heat and pressureInk printed directly onto fabric surface
Best fabricPolyester (sublimation transfer) — limited on cottonCotton, linen, natural fibres
ResolutionVery high — photographic quality on polyesterHigh — but may vary by fabric texture
Hand feelNo feel change on polyester; slight plastic feel on cotton (non-sublimation)Natural hand feel — ink absorbed into fibre
Wash fastnessExcellent on polyester; moderate on cottonGood on cotton with reactive ink
CostLower per piece at small quantitiesHigher per piece than screen at large volumes
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heat transfer printing direct digital printing DTG printing fabric print methods digital vs heat transfer

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