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What are woven labels and printed labels in garments? How should boutiques use them?

Brand labels are the small labels stitched inside or outside garments that carry brand identity and product information. Two main types used in Indian garment trade:

Woven labels: Labels where the text or logo is woven directly into the label fabric using threads — durable, high-quality appearance, does not fade or peel. Standard for established brands and premium garments. Cost: ₹2–₹8 per label (minimum order typically 500–1,000 pieces).

Printed labels (satin or cotton): Text and logo printed on label fabric using inkjet or heat transfer. More affordable than woven, but can fade with repeated washing. Suitable for small boutiques starting out. Cost: ₹0.50–₹3 per label.

How boutiques use custom labels:

  • Add custom brand label to wholesale catalog garments before selling — creates a proprietary branded product
  • Minimum orders for woven labels: 500–1,000 pieces from Surat and Tirupur label manufacturers
  • Typical lead time: 10–20 days for woven, 3–7 days for printed
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