How many weeks does a typical wholesale catalog garment remain a top-seller before slowing down?

Q: How many weeks does a typical wholesale catalog garment remain a top-seller before slowing down?

Typical selling seasons: cotton kurti 8–14 weeks peak (reorder small batches frequently), georgette suit 10–16 weeks, festive embroidered suit 4–8 weeks (tightly seasonal — don't overbuy), wedding sarees 12–20 weeks (classic styles 12 months), trendy co-ord 4–8 weeks (low long-tail — buy small).

Understanding product velocity (how fast it sells) helps boutique owners plan reorder timing and markdown timing. Here are the typical selling season durations by category:

Category	Peak Selling Window	Long-tail Sales	Notes
Cotton kurti (daily wear)	8–14 weeks	Up to 6 months (prints fade in trend)	Core product — reorder frequently in small batches
Georgette salwar suit	10–16 weeks	Up to 8 months	Office wear — slower velocity, more stable
Festive embroidered suit	4–8 weeks (festival window)	Limited — after festival, demand drops sharply	Do not overbuy — tightly seasonal
Wedding sarees	12–20 weeks	Up to 12 months for evergreen styles	Classic styles have longer tail
Trendy co-ord set	4–8 weeks	Low — trend-driven, fades fast	Small quantities only — quick turnover needed

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How many weeks does a typical wholesale catalog garment remain a top-seller before slowing down?

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