What is an abaya-style garment? Is there wholesale demand in India?

An abaya is a long, loose outer garment traditionally worn by Muslim women — typically full-length, flowing, and in dark colours (traditionally black, though coloured abayas have become popular). In contemporary Indian fashion, abaya-style garments include both traditional religious modest wear and fusion fashion versions.

Wholesale demand in India:

• Strong demand in cities with significant Muslim populations — Hyderabad, Lucknow, Mumbai, Chennai, Bengaluru, Delhi
• Growing in fashion-forward versions — printed, embroidered, and open-front abaya styles that cross over into modest fashion
• Eid season drives peak demand — order 4–6 weeks before Eid

Key variants in wholesale:

• Plain black crepe abaya: ₹400–₹900 wholesale
• Embroidered open-front abaya: ₹600–₹1,500
• Printed fashion abaya: ₹500–₹1,200
• Kids abaya: ₹250–₹600