👔 Men's Ethnic Wear

What men ethnic wear should retailers stock for Navratri, Eid, and Diwali seasons?

Festival	Peak Demand Period	Best Products to Stock
Eid (May/April)	4–6 weeks before Eid	Cotton and linen kurta-pyjama sets, Pathani suits, white kurtas
Navratri (Oct)	3–4 weeks before Navratri	Kediyu (Gujarati garment), Dhoti-kurta sets, traditional Rajasthani kurtas
Dussehra (Oct)	Combined with Navratri stock	Kurta-churidar sets in festive colors, kurtas with embroidery
Diwali (Oct/Nov)	3–5 weeks before Diwali	Silk and silk-blend kurta sets, embroidered kurtas, bandhgala jackets
Wedding season (Nov–Feb, May–Jul)	6–8 weeks before	Sherwani sets, heavy embroidered kurtas, Indo-western suits

💡 Stock men ethnic wear 6–8 weeks before the festival peak. The Eid window moves every year with the Islamic calendar — track the Eid date for each year and plan accordingly.

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What men ethnic wear should retailers stock for Navratri, Eid, and Diwali seasons?

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